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- A new study re-imagine the luxury sedan, showing the development of philosophy Cadillac Art and Science

- Designed from the inside out, revealing a new concept for the interface between driver and car electronics

- Plug-in hybrid system fits with the 3.6L V-6 and all-wheel drive for dynamic and efficient performance

DETROIT - Cadillac XTS Platinum concept launched at the 2010 North American International Auto Show, proposing a new paradigm for luxury sedans in the future. Displaying the concept emerged Cadillac's top-of-the-line Platinum series models, emphasizing the new expression of luxury and technology features, including plug-in hybrid propulsion systems.

Platinum XTS concept designed from the inside out, re-imagined as a luxury sedan personal headquarters, built for efficiency, luxury and connectivity. The concept introduces a new approach to car repair electronic form and function of the car entertainment, navigation and information systems.

"The concept of the XTS Platinum is the next expression of Cadillac's Art and Science of execution philosophy, reflects our desire to provide the latest innovations in the most cunning way," said Bryan Nesbitt, Cadillac general manager. "We see this concept as a personal base of automotive, using sophisticated technology to enable a new level of connectivity and luxury."

Draft platinum XTS uses Cadillac's 3.6L V-6 Gas Direct Injection engine, paired with a plug-in hybrid system. Plug-in technology allows the battery to fully charge from a standard electrical outlet, allowing a pure electric propulsion in most driving situations, especially where the commutes of urban fuel efficiency may be doubled from conventional hybrids.

Traditional luxury sedan is defined by elegant interiors and Cadillac's XTS Platinum concept encourages that formula into the future. This provides a new approach that combines luxury design expertise with customer-driven innovation. Like the Platinum Edition of this product, such as the Escalade Platinum and Platinum STS and DTS sedans, the interior is based on the cut-and hand-sewn materials. The concept of the XTS Platinum inject more contemporary forms and themes in interior design, including the use of Organic Light-emitting diode (O-LED) in the gauge display, and a traditional screen.

Preview the new integration of philosophical concepts to guide development of models of the future in connection with the in-car electronics. The aim is to advance the Cadillac's intuitive in car electronic systems, characterized by a deployable touch screen navigation system that has been highly recognized brand in the CTS and SRX product line. Concept XTS Platinum previews this strategy through the minimization of the traditional buttons and switches. Designers mixed display screen into a flowing instrument panel. They call it a "dead front" design, because it appears the black panel to the car is turned on and illuminate the screen. Instrument panel itself reflects another focus XTS Platinum - without compromising luxury and attention to detail on the interior.

"The Platinum difference in means fully Cadillac luxury and technology and we have tried to reach further with this concept," said Clay Dean, Cadillac design director. "Just as technology pushing the boundaries of what the Cadillac to offer, so do the details that make the experience concept XTS Platinum uncompromising."

The interior took inspiration from nature, especially the complicated layers of petals that combine to form the orchids. Cadillac designers translated into many layers and interior details. Light cream is the main color of the cabin and in contrast to the darker elements, such as the steering wheel and an overhead console that runs the length of the motive interior roof. The console is made of wood so rich and house lighting features.

Premium leather upholstery, including a new style of automotive suede, with laser-etched patterns. Patterned material to decorate the center of the seat and door trim accents. Thinking detailed stitching is used throughout the interior, including seats, instrument panels and door panels. Passengers in the rear compartment of the broad concept XTS Platinum also has access to a car connectivity features, along with various infotainment options.

"We never lose the fact that a large luxury sedan to spacious and accommodating," said Dean. "Passengers will find a generous headroom, legroom and knee room, along with technological elements that make the drive more productive."

The proportion of new

Concept XTS Platinum has a unique proportion that goes beyond the traditional aesthetics and bringing the brand luxury sedan designs of Arts and Sciences in a more progressive way. The proportion of unique support "inside out" design priorities, and creates a sleek profile that complements the car and advanced technology elements necessary aerodynamics.

"The XTS Platinum artfully convey the design concept of the focus on functionality through technology," said Dean. 'This is the opposite of the conventional three-box sedan, showing the evolution of the current Cadillac design language. "

A short sweep peaked profile, high deck lid that meet the concept Platinum XTS's aerodynamic needs - including the rear spoiler mounted on the deck lid, incorporating the center high-mounted stop lamp. High, sloping beltline forward movement of vehicles, suggest movement, while the outer fender flares wrapped tightly around 20-inch wheels and tires. Wheel-to-body proportions carefully designed to visually communicate the car all-wheel-drive chassis.

Like the interior, exterior elements precisely designed and elegantly detailed. Sweep billet aluminum trim is used selectively and 20-inch, 11-spoke wheel features a brushed aluminum face with bright accents in the insert fingers. Wheels wrapped with Bridgestone tires specifically tailored for XTS Platinum Concepts.

Signature important element to Cadillac's Art and Science design language including headlamp and vertical taillamps with integrated light pipes and lighting components rich in detail. Headlamps feature bright light emitting diode lighting technology that requires less energy, as well as Cadillac's Adaptive Forward Lighting technology, which turns the headlights with the front wheels a greater visibility in turns.

Directed and efficient

The concept of the XTS Platinum's plug-in hybrid electric propulsion system (PHEV) is based on the experience has been obtained with the Cadillac Escalade Hybrid Escalade Hybrid and Platinum flagship model. Plug-in electric cars to improve driving skills only, offers additional battery energy capacity and enables to recharge from an external electrical standards. The main benefits of external plug-in recharging is that in many situations - such as overnight parking - the battery can fully recharge in about five hours, while the car is not used. Plug-in system operating at maximum efficiency when operating on battery power drawn from the electric grid. In some conditions, such as urban commutes, drivers can experience double the efficiency of conventional hybrid.

At higher speeds or when conditions demand it, such as rapid acceleration, a combination of engine and engine power or electric power only, pushing the vehicle. The combination of Direct Injection V-6 engine and PHEV system displays fully variable drive electric driving experience that excited. The system provides approximately 350 horsepower (260 kW) and 295 lb.-ft. torque (400 Nm).

Magnetic Ride Control (MRC) Draft XTS allows Platinum to provide superior road-holding performance luxury cars while maintaining composure in the "normal" driving conditions. Shocks controlled by using magneto-rheological advanced technology, rather than mechanical valves, to further accelerate the response time and precision.

MRC uses electronic sensors on all four wheels literally "read the road" every millisecond, making constant adjustments to damping to create almost instantaneous and extremely precise control of body movements.

Forward, especially calibrated all-wheel-drive system ensures optimal traction in wet and slippery conditions, and helps provide maximum traction when cornering. Four-wheel disc brakes, with four-channel ABS, and StabiliTrak stability control with traction control function drivetrain complete details.

"The XTS Platinum concept is designed to provide an interesting driving experience without sacrificing the functional features, space and comfort customers seek in a luxury car," said Nesbitt. "This is a new vision of luxury that uses advanced technology to provide functionality in an efficient and rewardingly."

About Cadillac

Cadillac has become the leading luxury car brand since 1902. In recent years, Cadillac has designed a historic revival led by artistic techniques and global expansion.